September 2019

Building a Brand Story

Building a Brand Story

It’s great to have a visually compelling website that wows your visitors, but if they are unclear about what unique value or solution you have to offer them, then its all for naught. Before you embark on your website, be clear on what you are offering your customers and be able to state it in …

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Camp4coffee home page built by Carin Lockhart, website developer


The Camp4Coffee website is in warm, earthy tones, both reflecting the brand and bringing to mind cozy winter days and a warm cup of coffee.  Its main focus is to make it super easy for customers to view and purchase coffee.  It also highlights the quirky, fun-loving personality of the owner, Al Smith, by showing a …

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Expedition College

Expedition College

The Expedition College website provides college-bound students and parents an overview of the services offered by John M Powell.  Boasting prominent testimonials and college acceptance listings, the site positions John as a respectable and experienced counselor (which he is).   The colors on the site and the use of a denim filter for general photos provide a …

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Thrive Yoga Page

Thrive Yoga Studios

The Thrive Yoga studio websites, Thrive Yoga Fruita and Crested Butte,  both host vibrant photos, upcoming events, and class schedules. These sites link to MindBody for class registrations and payments. The most frequently used options are shown both in menus and theme-based visuals on the home page. Easy to view on a desktop, tablet or phone, these sites …

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