Portfolio
Check out some of my websites to get a feel for my work. I try to ensure that each site is unique, reflecting the brand and personality of its owner. Primary user functions are always accessible from the main page, and all my sites are customized to look great on any device. Security for most sites is provided via Cleantalk, and SEO is provided via Yoast. I optimize and test site performance and ensure your site is protected against brute force and attacks. I finish things off with social media and Mailchimp connections to drive traffic to your site and optimize your investment, plus Google Analytics integration to monitor performance. I prefer to work in WordPress and have a lifetime license for an all-in-one theme. Many clients change and maintain their sites after the hand-off, so a few of my sites are no longer precisely as I built them.
Camp 4 Coffee
The Camp 4 Coffee website has just been remodeled for a fresh, new look! Its main focus is to make it super easy for customers to view and purchase coffee. It also highlights the quirky, fun-loving personality of the owner, Al Smith, by showing a video on the main page, highlighting his blog and showing the non-profits to which he contributes. This is a good example of an e-commerce site, using woo commerce and its associated Storefront theme. It also integrates with Avalara for state sales tax calculation and collection.
We’ve continued to grow this site, adding things like a Birthday Club, role-specific product views, and enhanced e-commerce options. Also, as we gather usage information, we can continually evolve the site to meet the needs of Al’s customers. One of our latest adds is the Equalweb functionality that provides a number of accessibility options for disabled users.
“Thank you for your efforts to rebuild our website. This has been a great process that has caused me to re-think how we interact with our online customers. Our sales are up considerably. Our customers are happier. We can make changes per customer suggestions. We can change the product offering easily. And our error/mistakes are down dramatically. This has been fun and functional. I look forward to what is next.” Al Smith-Camp4Coffee Founder
Jgunnars Dirt Workz
Jgunnar's Landscaping Company
The Jgunnars Dirt Workz landscaping website provides potential customers a comprehensive view of their landscaping services. Each service page boasts images of past jobs, design considerations, and links to core vendors. The main page boasts testimonials, critical when customers consider hiring someone for work in or around their homes. External links to key vendors and attaching a new google business listing help the site’s ranking. The site has been tuned for SEO and performance, ensuring it ranks well and loads quickly.
Crested Butte PTA
Crested Butte Community School PTA
The Crested Butte PTA website makes it easy for parents, teachers, and students to quickly find current, important information. Boasting a full spread image, links to other vital apps in the header, quick links to upcoming events, and a message from the president above the fold on the home page makes it easy to navigate where needed. Using easily-updated widgets simplifies keeping the site updated and current throughout the school year.
Carrying over the new look and feel to the PTA Membership Toolkit site makes everything consistent for users. Signup genius is integrated for events and volunteer opportunities, making updates easy for the staff volunteers.
DR House Lifting
House Lifting Services
The DR House Lifting website was created quickly, providing a landing page, while other site elements will be added as we go. This gave Don and Randy a compelling landing page and a contact form for potential customers to connect with them.
Their unique business has excellent visuals and videos to let viewers quickly see their valuable services. We used a great Astra theme (I have a lifetime agency license) to make constructing their site fast and visually appealing. As new information is available, we can quickly incorporate it into the site.
The Pranayama Group
Mindfulness for Adults & Children
The Pranayama Group website introduces the mindfulness offerings of Dr. Kelli Norgaard. With its many personal images and a warm, inviting theme, this site invites users to explore mindfulness via meditation, spiritual coaching, mindfulness at school, yoga, and Ayurveda.
The site is full of beautiful images and enables users to contact Kelli easily for information or express interest in one of her offerings. The site has been tuned for performance and SEO.
Picture This Gadsden
Selfie Museum
The Picture This Gadsden selfie museum is unique and rife with fun images to share on its website! Customers can pay a set price and take pictures of themselves in 11 unique rooms. Booking and paying for appointments online is easy with the integrated Accuity Scheduling tool. Customers can tag their selfies, and they show up in our bold Instagram feed.
A review page is available to share and capture reviews, making the site interactive and fun. The site also outlines the museum’s group event offerings and pricing.
YoGo On The Go
The YoGo on the Go website is my own site, mainly focused on the yoga and meditation elements of my business. Users can either check out my yoga offerings or listen to my large library of yoga nidra meditations. While initially a subscription-based offering, all meditations are now free for anyone to listen to with a suggested donation of $25. Donations are via Paypal and the meditations are housed as private on YouTube. A handful of mediations are public on my YouTube channel to provide users a taste of my recordings.
Wheels of Intention
Community-Made Prayer Wheels
The Wheels of Intention site draws users in with the creative vision of the project and photos showing the project’s journey. Users can take a virtual tour of the wheels on Elk Ave by either scanning the QR code placed beside each wheel or by using easy phone navigation to travel from one wheel to the next.
Each wheel has its page with a description of its theme, an image of its artwork, and information about its artist and theme. A summary of all the intentions housed in the wheels, a history of the project, and reviews are also housed on the site.
Living Journeys
Cancer Support Organization
The Living Journeys site enables Gunnison Valley residents to find needed assistance, register for fund-raising events, and donate to this worthy organization. We incorporated their new logo to create a fresh, clean look.
Donation is made easy with a floating button available on all screens. Upcoming events are featured top-of-fold on the home page. The list of programs is also on the main page, enabling users to easily locate infomration. Stories, images, and testimonials of patients are featured throughout the site, ensuring the site reflects the community that it serves. Regularly updated information is done via posts, making ongoing maintenance easy. Google analytics and SEO round of the list, ensuring the site is ready for prime time.
Crested Butte School of Dance
Dance Classes and Performances
The Dance Crested Butte site boasts many great images, news access, and easy-to-find events. To make updating easy, news and events are housed in posts – content editors can update the posts without modifying the site.
A donation button is prominently displayed on the home page, which disappears as users progress through the page and site. Design elements remain consistent throughout the website, with dance icons and flowing lines.
You Dirty Dog
Dog Grooming
The You Dirty Dog is full of charm, just like its owner, Savana! With adorable images of her clientele and a color scheme to match her salon, the site conveys her personality and expertise.
We’ve built in some appointment scheduling to start. Videos highlighting pets enjoying daycare and boarding help customers understand how their beloved family members will be spending their time. A photo gallery provides an idea of her varied clientele and her quirky holiday-themed photo shoots. Testimonials are sprinkled throughout the site to highlight her proven reputation. Integration with Equalweb provides accessibility tools for disabled users. Cleantalk integration for firewall and spam control, plus Yoast for SEO management, round off the site.
BHB - Bryan Hawley Builders
bhbcrestedbutte.com was ready for a website overhaul. We wanted to give the site a fresh new look, ensuring it is compelling to visitors. Better use of their beautiful building images highlighted company strengths, and easy-to-find contact buttons make this site ready for business! Behind the scenes, we added Yoast SEO to improve our visibility on the internet, security plug-ins to protect the web site from attacks, and a privacy page to let users know what information we retain and why. It was such a pleasure to do a site refresh for a friend and neighbor, learning more about them and their business!
“Hey, Carin I just wanted to reach out and praise you for our revamped website!! I truly could not be happier. Your design and text composition are phenomenal. So glad to be working with you!!” – Bryan Hawley, owner
Thrive Yoga
The ever-growing suite of Thrive Yoga Studios sites demonstrates a strong brand and layout consistency. The Thrive Yoga Studio site gives overarching company information while incorporating information and links to all the studios. The Thrive Yoga Fruita, Crested Butte, Gunnison, Summit, and College Station websites all host vibrant photos, upcoming events, and class schedules. These sites link to MindBody for class registrations and payments. The most frequently used options are shown both in menus and theme-based visuals on the home page. Easy to view on a desktop, tablet, or phone, these sites are visually compelling and easy to navigate for yogis.
Templates were used to ensure consistency between sites and speedy development. Each site maintains a consistent look and feel while featuring its unique studio information and vibe. The use of the unique decal and logo images carries the studio branding to the online presence.
John's Upholstery
John’s Upholstery website was updated in early 2023 to incorporate his commercial offerings and set it up for future product sales. Each offering is now available above-the-fold, and we retained carousels on each page showing images of his meticulous work. The site is responsive and easy to use on a phone or desktop. We have a new logo and site id that clearly states his business. Testimonials are prominently shown on the main page,e and users can review his site. Blog posts are linked to his social accounts and an automated RSS Mailchimp campaign, maximizing the distribution and impact of his updates. Lastly, SEO and performance elements were tuned to ensure his site continues to rank highly and load quickly.
“Carin completely built a new website for our furniture restoration/drapery business. It was more comprehensive, creative, and user-friendly than I had imagined; navigation through the website is very simple yet shows all aspects in the highest of integrity. Carin worked very closely with me and listened to my input as well as initiating her expertise to develop a very creative website. I cannot say how pleased I am, we have only been live for a few days, and I am already noticing results.” – John Griffin, owner
Sweet Home Sugar Company
Kylee’s dive into the world of cupcakes started with a Facebook page. She immediately received orders and so I started developing a Sweet Home Sugar Co website. There is no way for this site not to be adorable, given the delectable mages of cupcakes, dog treats, and dogs! We used a free WordPress theme to minimize costs for this fledgling enterprise and integrated Woocommerce to enable Kylee to process orders in select zip codes for pickup or delivery. Integration with Facebook and Instagram enables Kylee to write posts and send them to all her accounts at once.
The Yoga Door
Theyoga-door.com is an updated site for Dina Ferrante to highlight her new virtual and on-demand class offerings. We utilized Vimeo for her class videos, keeping branding consistent, and providing her customers a great new option during social distancing. The header images are gorgeous, incorporating photos taken by Andi Tippie. A new corporate yoga section has been added to provide Dina a way to effectively target a new market. To enable clients to purchase punch cards and make retreat deposits, we incorporated WooCommerce. For marketing, we integrated with Mailchimp and Facebook, ensuring its easy for Dina to drive traffic to her site. Last but not least, we utilized an easy-to-update theme so that Dina can make updates as needed.
Crested Butte Personal Chefs
The Crested Buttes Personal Chefs website redo was initiated during the COVID-19 pandemic to enable Dana and her team to easily offer meals for pickup and delivery. We redid her site in Square, creating an integrated marketplace through which she could offer larder items and meals. Her site offers tons of gorgeous images, highlighting her unique dishes and love of local, organic ingredients. Integration with Facebook and Instagram enables Dana to more effectively market her meals and services. Mailchimp integration makes sending meal reminders and updates easy. I Have tried her meals – YUM!
Expedition College
The Expedition College website provides college-bound students and parents an overview of the services offered by John M Powell. Boasting prominent testimonials and college acceptance listings, the site positions John as a respectable and experienced counselor (which he is). The colors on the site and the use of a denim filter for general photos provide a consistent and professional look.
A password-protected client portal enables John to post information intended only for clients. Internal plug-ins enable him to create blog posts on the site, then push them to social media. The WordPress dashboard makes it easy to update content without a web developer. Round it all off with SEO and performance-tuning, and the site is ready to go!
“I am an independent educational consultant, and my business is generated entirely by referrals. When people want to learn more about me, it’s critical to have a compelling website to emphasize my skills, services, and credentials. My previous website was dated, so I asked Carin to design a new one for me. Carin was very easy to work with and was a good listener as I described my needs. She came up with a terrific design, worked with me to identify the best kind of content for each page, and created a dynamic website that I’m proud to direct people to. She made the process of designing the site very enjoyable, even teaching me how to add content and posts on my own. I highly recommend Carin to you!” – John Powell, owner
Music in CB
The Music in CB site boasting Karen Janssen’s musical offerings needed some general maintenance. While we were at it, we reduced the ongoing site costs with a free theme and more tightly integrated the site with Karen’s Facebook and Instagram pages. We moved mail lists into MailChimp and hooked up automatic emails for new blog postings as well as subscriber opt-in forms on the site. It was such fun learning more about what Karen does!
“Carin was such a pleasure to work with! She totally understood what it was I was hoping to do with my website, and (gently 🙂 guided me so that everything ended up more streamlined and cost-efficient. She is very knowledgable and an excellent communicator. I highly recommend her services!” – Karen Janssen. owner
Sara Palecki
Yogi and Holistic Healer
The sarapalceki.com website welcomes users with clear messaging about how Sara can work with them in multiple capacities: yoga, Ayurveda, meditation, yoga therapy, and soon, essential oils. It helps her clients understand her offerings and provides links to her group sign-up application. The colors, lines and images set a tone of serenity, conveying Sara’s style as soon as users engage with the site. SEO, email opt-ins, and social media integration tie everything together.